Taobao is Asia-Pacific’s largest network of retail and business. The effort to create the world’s leading online retail and business website, Taobao was founded by the Alibaba Group in May 10, 2003. Taobao business focusses on the both parts C2C (Customer to Customer) and B2C (Business to Customer). As of December 31, 2010 Taobao counted over 370 million registered users, covering most of China’s online shopping population. In 2011 transactions amounted to 610.08 billion RMB (Chinese Yuan) making it China’s biggest player in the Online Shopping market with a share of 80%. With special selling activity days like November 11, 2012 (11-11 activity) Taobao could achieve a single-day trading volume of 191 billion yuan on a single day.
Official Company Name: 淘宝网 (taobaowang)
Foreign language name: taobao
Headquarters location: Hángzhōu, Zhèjiāng
Founded: May 10th, 2003
Business: Online shopping
Company slogan: Clean out! I love it!
Annual turnover: 610.08 billion Yuan (2011)
Founder: 马云 (Mǎyún)
Marketing categories: Physical goods & Virtual recharge
Official Taobao Website: http://www.taobao.com/
Taobao is China’s most popular online shopping retail platform, with nearly 500 million registered users and more than 60 million regular visitors every day. At the same time the number of every day online products has exceeded 800 million, with an average of 4.8 million sold prodcuts every minute. As of the end of 2012, the peak Taobao single-day trading volume reached 191 billion yuan, and the creation of 2.7 million direct and full employment opportunities. Taobao has actually become one of the worldwide biggest e-commerce trading platforms.
Taobao was established on May 10th, 2003, being the investment of the Alibaba Group. Taobao is today Asia’s largest network of retail and business.
The integration of Taobao Mall with thousands of brands and manufacturers provides one-stop solutions for businesses and consumers. Taobao offers a 100% quality assurance of goods with 7 days after-sales cach back return policy with no reason to be named.
Taobaowang promotes integrity, an active & fast network trading culture. The target is to provide employment opportunities, but also for more users at the same time to create a more secure and efficient online trading platform. Taobao also fully creates and advocates mutual help and a lively family atmosphere
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